Catalog Success recognizes three industry professionals named to the top business honors among catalogers and e-merchants.

By Donna Loyle and Matt Griffin

That’s turned out to be a successful strategy indeed. Williams-Sonoma had two titles on this year’s Catalog Success Top 200 list, including Pottery Barn Kids (No. 12), which grew its 12-month housefile by a whopping 83 percent last year to 774,718. And Pottery Barn (No. 38) grew its housefile by 43 percent to 1.58 million.