Catalog Success recognizes four industry professionals named to the top honors among catalogers.

By Reported Donna Loyle

So in 1995, she started the Shades of Light catalog, and in just eight years has built it from an idea to a $12 million company with two catalogs.

Shades of Light originated four years earlier as a retail store in Richmond, VA. A former vice president of the This End Up retail chain, Harrison had learned the value of a tight product focus; trying to be too many things to too many people was one reason This End Up went belly up three years ago, she says.