Catalog of the Year Awards
Catalog Success recognizes four industry professionals named to the top honors among catalogers.
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The Future
Harrison has built a catalog business that brought in 40,000 12-month customers last year. But she’s not ready to sit still. In fact, she’s taking her focused merchandising strategy to another market: rugs.
Started in 2002, Rugs Under Foot seeks to replicate the success of Shades of Light, and everything for the second catalog is handled separately, with the exception of customer service/call center employees (but even they get specialized product training).
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- Companies:
- Shades Of Light/Rugs Under Foot
Reported Donna Loyle
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