Catalog Production in the Digital Age

What’s more slick than when the print buyer — the catalog publisher — prepares digital page files exactly according to the printer’s specifications and simply uploads the files to a password-protected URL (herein lies the portal) hosted by the printer. Then, the catalog publisher simply downloads the MarkzNet client to the local desktop, where files can be dragged and dropped into a hot folder that triggers automatic preflight. If the file passes inspection, the application initiates several actions: