Catalog Creative Breakthroughs (1,612 words)

• Getting one-time buyers to purchase a second time.

• Re-activating older-year inactives.

• Increasing the average order value.

• "Early bird" offers to get buyers to respond more rapidly.

• Positive offers to very best customers to maintain loyalty.

• Bundling of product or "two-for" or "three-for" offers to sell more items per order.