Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
Compounding this, a customer could see an example of the finished product only if the company created and sent to him or her a sample.
All in all, the costs associated with this program were high.
Rather than further increase overhead by adding to its call center staff, Yankee Candle overhauled its ordering process within a larger Web site redesign. After working with Molecular, a digital solutions advisor that employed Macro-media’s latest Flash application (MX technologies) for the project, Yankee Candle relaunched the application in October 2002 as the Make a Memory program.
0 Comments
View Comments
- Companies:
- Yankee Candle Company
![](https://www.mytotalretail.com/thumb/?src=/wp-content/uploads/sites/14/2013/10/5-tools-for-mobile-marketing.jpg&w=51&h=51&c=true)
Related Content
Comments