Case Study: Site Search Solution Spikes Sales by 60 Percent

“We noticed people were searching for the product using the name from the article, so we tweaked the results for that keyword,” Watts remembers. “Sales went through the roof for that item, and we sold out in a day.”

Any changes Watts and his two merchandisers make to the system go live immediately. And to keep the search results current with product inventory, Organize.com updates the product data feed twice a day.