Case Study-Park Seed's Web Site (1,707 words)

Imagery

"Mark Hyatt is a great artist because he doesn't complicate the page. A lot of pages out there are beautiful, but the pictures are too slow or too muddy. That's totally distracting for the viewer." —Amy Africa

Discount Code Program

"The discount code program rewards you for participating in various things—when you sign up for [the] newsletter you get a code to use for a discount. Incentives are very important." —Mark Hyatt