Case Study: How NEBS Brought Prepress in House

The company’s relatively new Premedia Services team handles the preparatory work for all of these catalogs, as well as the company’s overall marketing efforts (about 10,000 advertising pages annually), says Mike Apfelberg who oversees the in-house service bureau.

Why bring catalog and direct mail prepress duties in house? NEBS’ officials set out to change their print strategy, with a goal of reducing prepress costs, first for catalog and direct mail operations, and then for corporate