Case Study: How MotoSport Sped Up Its Shipping Process
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Joe Keenan
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Some MotoSport customers, especially off-road riders who often break their bikes, frequently need to replace parts. These customers are more apt to favor two-day shipping. But other customers may be more sensitive to cost than speed of delivery. The new software serves up the most appropriate offer to the individual customer based on personal profiles and preferences.
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- Places:
- Tualatin, Ore.
E
Joe Keenan
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Joe Keenan is the executive editor of Total Retail. Joe has more than 10 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.
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