Case Study - Chinaberry Catalog (2,875 words)

46,386 12-month buyers $100/M

94% female

Average order size: $65

List manager: D-J Associates,

(203) 431-8777

The Isabella List

13,880 Six-month buyers $105/M

24,702 12-month buyers $100/M

42,420 24-month buyers $95/M

98% female

Average order size: $72

List manager: Pacific Lists, (415) 945-9450

"The Great Game