By the Stats: Holiday Festivity Drives December Internet Traffic

* Five of the top 10 gaining categories in December were retail subcategories.
* Jewelry, luxury goods and accessories was the fastest growing retail subcategory with a 30 percent increase in traffic from November, and a 15 percent increase from the same time last year.
* The department store category continued to show growth with a 20 percent increase in site visitation from November. With 32 million visitors in December, Walmart.com was the third-largest retail property online, behind eBay and Amazon.
* The flowers, gifts and greetings category shot up 20 percent, with RedEnvelope.com and HarryandDavid.com seeing substantial growth.