One-Stop E-commerce: GiftCatalog.com
By combining the online channels of Wireless, Seasons and Signals catalogs, Target Corp. serves up a streamlined shopping experience
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
“We conducted online research about our guests and their purchase patterns,” Ladner says. “One of our findings was the common merchandising attributes across the three different brands of Seasons, Signals and Wireless.” Among those attributes, she notes, are price ranges, product quality and gift uniqueness.
0 Comments
View Comments
Allison Eckel
Author's page
Related Content
Comments