One-Stop E-commerce: GiftCatalog.com
By combining the online channels of Wireless, Seasons and Signals catalogs, Target Corp. serves up a streamlined shopping experience
Although all of these operations were running on the same e-commerce platform, unfortunately they were not integrated
for the consumer. Officials of target.direct predicted that a seamless integration of these URLs would lead to greater crossover sales. And the idea of GiftCatalog.com was born.
All Brands in One Cart
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