Building and Using a Business List (858 words)
By
Jack Schmid
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
1. Analyze your buyer database. Study the differences between:
• business and consumer buyers
• self-purchase and gift givers
• holiday vs. off-season purchases.
2. Study lifetime value. Determine whether there are differences in the above groups.
3. Re-think your new customer acquisition strategies if the business buyers show strength.
0 Comments
View Comments
- Companies:
- Harry and David
- People:
- Jack Schmid
Related Content
Comments