5 Tips for Building a More Relevant Site Search Experience

1. Create "floating refinements" paired with infinite scrolling. Infinite scrolling has become commonplace on many websites. Content such as more search results will appear automatically as users scroll to the end of the page, eliminating the need to click on "next page" links. If you're using infinite scrolling for search results, consider adding refinements that float (i.e., remain persistent) as users scroll through results. This feature helps shoppers remember that they can refine search results when needed, which means they can find the right products in less time.