BlissOut Catalog’s Perfect Marketing Makeup

“We decided to give it a shot and just see what happens,” Ossa explains. “The staff had little experience with mailing lists, printing issues and analysis. They mailed 30,000 catalogs to start, and we’re now at over 6 million a year.”

BlissOut has achieved over 400-percent growth in the past year alone. Ossa attributes this to growth in the beauty segment and the fact that Bliss is a start-up within an entrepreneurial organization.