Customer Retention: Billabong Installs Currency Solution to Better Serve International Customers

"As a global brand with a large international following, Billabong's customers come and shop in our U.S. stores from across the globe," said Roger Moreno, retail IT manager at Billabong USA, in a Planet Payment press release. "We strive to provide our valued international customers with a better, more comfortable shopping experience, and we believe that the Pay in Your Currency solution helps us achieve this goal by allowing them to pay in their home currency."