Big Data is Old News: Enter Fast Data
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Ryan Nelsen
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This was a problem because customers were looking for coffee and refreshments before their flight. This made for a grumpy bunch of customers. With this insight, JetBlue was able to respond to the problem quickly by passing out water, juice and coffee at the gate in the morning to boost customer morale. This small remedy made a tremendous change in JetBlue's satisfaction scores.
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Ryan Nelsen
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