Best Tips From Direct Media Co-op

* infoUSA created a lot of excitement with the state-of-the-art capabilities of its Yesmail e-mail marketing potential. Its system offers not only a robust relational database, but the ability to find those customers who respond to your e-mails. And thus the ability to mail only those customers. The ability to eliminate those customers who aren’t responsive to your e-mails is a major step forward in managing the customer experience.