5 Best Practices to Optimize E-Commerce Sales

These best practices will set you on the right path towards creating a data-driven, decision-making ethos. Sustain these best practices over time and you'll be well on your way towards spearheading a faster website year-round, including peak shopping seasons.

Sri Raghavan is product manager at Coradiant, a provider of web application management tools. Sri can be reached at coradiant@pancomm.com.