Best Practices for Email Subject Lines

By Reggie Brady

Reggie Brady is president of email marketing consultancy Reggie Brady Marketing Solutions (reggie@reggiebrady.com).

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Companies:
Best Buy
Brooks Brothers
Hello Direct
Office Depot
Radio Shack
Reggie Brady Marketing Solutions

Reggie Brady Author's page Regina (Reggie) Brady is president of her own e-marketing and direct marketing consultancy, Reggie Brady Marketing Solutions. She is a leading authority on Internet direct marketing and has held executive positions in Internet marketing at FloNetwork Inc. (subsequently acquired by DoubleClick), Acxiom/Direct Media and CompuServe.

All About Email: Capturing Attention