5 Tips to Drive Mobile Commerce Sales
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Fred Lizza
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3. Maintain a consistent brand. Don't sacrifice your brand's personality and look for the sake of simplicity. Display your company logo prominently, keep your color scheme and reassure customers and prospects that they haven't left your mobile site.
4. Use a single source of data. Avoid duplicate content by using one source of data for each of your products and categories.
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Fred Lizza
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