By
Joe Keenan
, Senior
and Catalog Success
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
“It was such a well-known format for the core book that we wanted to return to it,” says Vice President of Marketing John Buleza. “It’s kind of in keeping with a lot of the other changes we’re making, from positioning to merchandise — similar to what it was back in the days when the company performed better.”
0 Comments
View Comments
E
Joe Keenan
Author's page
Joe Keenan is the executive editor of Total Retail. Joe has more than 10 years experience covering the retail industry, and enjoys profiling innovative companies and people in the space.
Senior
Author's page
E
Catalog Success
Author's page
Related Content
Comments