B-to-B Goes 'Plug and Play'

Fulfillment Freedom

For all of its customers — catalog, retail, wholesale — a benefit to working with United Receptacle is that it drop ships products to a customer's door. Friedman of RTF Group lauds this tactic, saying it alleviates him from having to house and manage inventory.

United has two warehouses in Pottsville, Pa., as well as a manufacturing facility that produces merchandise and ships direct. The only products that aren't always drop shipped are smaller items (e.g., wastebaskets) that come in multipack cartons. These items may be purchased by a wholesale distributor and broken down into smaller units before being sold, but that's not the case with typical United products like waste receptacles.