Avoid the Time Crunch

Step 4 — Your data-processing vendor gets name files, does the merge/purge, sends you reports and ships files to the printer for addressing catalogs. Time for data processing: one to two weeks, which includes time for lists to arrive with too few names, wrong names, corrupted files, etc.

Step 5 — Your printer gets name file, binds and addresses your catalogs, loads them on trucks, and delivers them to the U.S. Postal Service (USPS). Time for binding/mailing: one to two weeks (binding is physically much slower than printing).