Avoid the Time Crunch

Step 3 — Proof carefully on the first round. This sharply cuts later design rounds. Allow two to four pages per hour per person for a good detailed proofing of the first round; allow half or less for later rounds.

Step 4 — After proofing turns up errors and needed changes, pay careful attention to how you communicate them to your designer. Do it carelessly, and you’ll end up with a lot more revision rounds.