Test Your Website Now to Avoid a Nightmare Before Christmas

Do all your links work? A variety of free or inexpensive web applications can make sure they do by scanning for broken links. Nothing frustrates a consumer more than the finding what they want, clicking the link, and getting a 404.

Although the return on investment on all this monitoring might not be apparent immediately, the preparation you put in now will guarantee that your busiest season won't be cut short by IT problems. Think of your website as an elite runner. Rigorous preparation is what it takes to get an athlete ready for a big race. If you're in e-commerce, the holidays are your Olympics — monitor your systems, correct your problems and go for the gold.