Check it Out: An Offbeat Way to Say You're Sorry

Finally, the "It Won't Happen Again" section features the "Sorry-I-Missed-the-Meeting-Because-of-the-Stonefly-Hatch" coffee mug, which costs $12.95 and reads, "#1 boss." The marketer calls it "the sincerest microwave-safe apology on the market." The mug is supplied and fulfilled by Zazzle, a marketer of gifts and novelties custom designed by customers.