Amidst DMA Upheaval, ACCM Revamp, Catalog Group Pushes its Forum

Less than a month ago, the DMA announced it would be revamping the Annual Conference for Catalog & Multichannel Merchants (ACCM) by changing it to a retail- and internet-focused event. “While the heritage of this conference is rooted in catalogs, the event is not about catalog marketing,” the DMA said in a release announcing the renamed event, the Retail Marketing Conference, taking place May 24-27 in Orlando, Fla.