Amidst DMA Upheaval, ACCM Revamp, Catalog Group Pushes its Forum
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Washington, D.C. — Days after the resignation of the Direct Marketing Association’s beleaguered President & CEO John Greco, the American Catalog Mailers Association (ACMA) launched an aggressive campaign for its National Catalog Forum, as well as new members.
“We’re working diligently to get word out about our forum being one of the
last remaining catalog-focused conferences,” says ACMA Vice President &
Deputy Director Paul Miller, a former editor at both of the catalog
industry’s business publications, who was brought on to the group in
January to help grow the group and its conference.
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