Alfred Angelo, one of the nation's largest bridal apparel and accessories retailer, shuttered operations and filed for chapter 7 bankruptcy protection on Friday. MarketWatch reports the Florida-based retailer closed doors to some stores without fulfilling all orders, leaving many brides-to-be scrambling over the weekend to reclaim deposits or scrape up more money to find another gown. The company confirmed a Wall Street Journal report from last Thursday on a planned closing of more than 60 stores. Alfred Angelo apparel and accessories were also sold in departments stores such as Macy's, small boutiques and online sellers.
Total Retail's Take: Due to changing consumer behaviors, we've seen many store closings and brick-and-mortar retailers filing for bankruptcy this year. Retailers are struggling with getting customers into their stores, which is understandable given the rise of online shopping. Even in a tough situation, Alfred Angleo has handled this poorly. With very little time to put a Plan B together, customers have been scrambling to get their money back from the bridal chain. Alfred Angelo has yet to make an official statement to the press, while customers have taken to social media to vent their frustrations as they wait to hear about their dresses and money. Alfred Angelo needs to step into action immediately.