Creating a Mobile Strategy for Your Customers
After all, they’re the ones who’ll be using it
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Amy Africa
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7. How much Flash and Ajax are you currently using? Most smart/feature phones don't support Flash or Ajax applications well.
8. What are your competitors doing? What are other companies selling to your customers doing (even if it's a different product)?
9. How much functionality do you need? Right now, it's often easier to get a lot of whiz-bang technological showmanship from an app. Long term that won't be the case. You can also design an app that doesn't require an internet connection.
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Amy Africa
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