A Talk with September’s Profile, Rob Johnston Jr., Founder and Chairman of Johnny’s Selected Seeds

Johnston Jr.: Seeds. From vegetables, flowers, herbs and farm seeds for covering crops. Vegetable seeds make up 70 percent of our business.

CS: What was your biggest initial challenge?

Johnston Jr.: The biggest challenge was the day-to-day operations of running a business. The creativity or the energy to do the work was never an issue, just not having run a business before was the biggest factor.