Mobile Musings: A Round Peg for a Round Hole
Choosing the right mobile marketing tool for the job
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5. M-commerce. With eBay forecasting $7 billion in total mobile payment volume in 2012, it’s clear that being able to process orders and accept payments from mobile customers is something all retailers need to consider. Mobile payment acceptance is the one mobile marketing tool that actually closes sales.
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Kim Dushinski
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