Shopping for Printers

Steven Frye, a printing and publishing consultant, suggests that the best way to save money is to make sure your printers are making a healthy profit. “When I say I want my vendor to make more money on me, that doesn’t necessarily mean I’m paying him more money,” Frye said while speaking at the Spring 2003 PrintMedia conference in New York City. “It simply means that my printer can make more money than their competitors.”