Shopping for Printers
A Reality Check: While price always is a critical factor, smart print buyers also consider other points before partnering with a printer.
Make the Work Flow
Determining whether a printer can manufacture your catalog in the most streamlined and cost-efficient manner also is critical to the partnership’s success. But looking at lists of what equipment a printer has can tell only part of the story.
For example, just because a printer seemingly has a stable of state-of-the-art prepress, pressroom and finishing equipment doesn’t mean each of these components is “married” in the most efficient manner. It’s essential that you fully understand workflow nuances, such as:
- Companies:
- Banta Catalog Group
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