A Merry Mobile Shopping Season

Joel Anderson, president and CEO of Walmart.com, predicted that 2013 would be a tipping point for mobile shopping. It appears he was right on the money as mobile spending ended up accounting for one out of every five online dollars spent on Black Friday and Cyber Monday this year. The question now becomes how online retailers can exploit this mobile migration in time for the 2014 holiday season. It starts with mobile site and application performance.