A Mailer's Take on the State of Postal Mailings, Part 2

In our April 21 edition, we caught up with Allen Abbott, EVP/COO at Paul Fredrick MenStyle, a Fleetwood, Pa.-based marketer of men’s apparel, who shared his views on where the U.S. Postal Service is headed and how catalog mailers fit into the picture. Here's part 2 of that interview. (For part 1, click here.) —Paul Miller