A Mailer's Take on the State of Catalog Mailings, Part 1

Paul Fredrick recently joined the American Catalog Mailers Association, a catalog-owned, catalog-controlled and catalog-focused trade association. For those who want to see the policy process in action, I’d encourage fellow marketers to come to the ACMA Forum, May 20-21, in Washington, D.C., and get a front row seat to public policymaking in action.