![](https://www.mytotalretail.com/thumb/?src=/wp-content/uploads/sites/14/2014/04/Paul_Miller.jpg&w=51&h=51&c=true)
By
Paul Miller
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
Three years ago, Appleseed’s conducted research to gain a picture of its customers through more than mere demographics. The research uncovered several different customer profiles.
* One type revealed such key customer attributes as having a bold style, enjoying shopping at malls and department stores (and Chico’s in particular), being fashion-conscious, updating her wardrobe often and enjoying sales help.
0 Comments
View Comments
![](https://www.mytotalretail.com/thumb/?src=/wp-content/uploads/sites/14/2014/04/Paul_Miller.jpg&w=51&h=51&c=true)
Related Content
Comments