A-Listers

Prior to working with Millard, Garrett Wade's list management and brokerage was divided between two brokers. Segal concluded that while the list reps were performing well enough, there was more that could be done. "We needed to turn to someone who could act in a more complete consultative role and bring both parts of the equation to one firm," he recalls. With the same firm now handling the renting out of its housefile and the renting in of prospect files, "they can see both sides of the equation and act more effectively in helping us to build our list."