Tailoring Directly to Their Customers: A Chat With Sue & Robert Prenner
A hands-on approach helps Sue and Robert Prenner shape and style their upscale apparel catalog
CS: Have you had any mentors?
SP: Not really from the catalog side. We’ve really gotten more advice from the vendors, the list side of the business. Our son has worked has worked with us for years and he’s served as a mentor to numerous employees.
CS: What he/she could have been?
SP: We’re both very creative, so it would have to be something that allows us to express our creativity. I know this, it would be together. We work really well together as a team.
- Companies:
- Ben Silver
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