The 50 Best Tips of 2006
A Compendium of the Year’s Top Tips in Cataloging and E-commerce
To provide a perk that might be less costly than free shipping, try offering mail-in rebates.
Sixty-seven percent of consumers demand free shipping, but only 25 percent of free shipping rebates are redeemed.
—José Li, FedEx, source, “Six Picking and Packing Tips,” April 25, Catalog Success Idea Factory
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- Companies:
- Altman Dedicated Direct
- DM Transportation
- DoubleClick
- F. Curtis Barry & Co.
- Federal Express
- Fry, Inc.
- Hershey's Gift Catalog
- J. Schmid & Assoc.
- J.C. Whitney & Co.
- Lenser
- Lett Direct Inc.
- Liz Kislik Associates LLC
- McIntyre Direct
- Millard Group Inc.
- Orvis Company
- SC Fulfillment Services Inc.
- Sierra Trading Post
- The Rimm-Kaufman Group
- West Companies Inc.
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