Acquire Customers With Alternative Media
A Checklist.
A leading proponent of the infomercial prospecting method is our old friend Richard Thalheimer of The Sharper Image.
If you’re interested in DRTV, one place to start is to call Andy Cohen of Direct Resources in New York City, (212) 226-0060. This company is the premier producer of DRTV infomercials.
Denny Hatch is the author of six books on marketing and four novels, and is a direct marketing writer, designer and consultant. His latest book is “Write Everything Right!” Visit him at dennyhatch.com.
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