A Chat With Sue Landay, President, Trainer’s Warehouse

CS: How did you get involved in the business?
SL: I had been working as a consultant at a company that taught negotiation skills to corporate customers. I had a marketing background. I had been to Kellogg business school. And I was in a job as a trainer teaching negotiation skills. The company for which I worked was in the process of splintering into a few separate offshoot companies. At the same time I was pretty sick of travel and wanted to stabilize my life a little bit. And at the same time, Trainer’s Warehouse was starting to grow to the point where my dad couldn’t do it all by himself. So the decision for me to join the company was for both of us. He needed help and for me it was the perfect mix between training and marketing. So while I have two sisters, neither of them had the interest nor the background to make it work for them. But it seemed to make sense for both of us for me to give it a go.