A Chat With Sue Landay, President, Trainer’s Warehouse

CS: What is your primary merchandise?
SL: We have unusual tools and toys for classroom teachers and trainers. For example, beyond what you might expect such as easels and markers, we have reusable name cards. We have signs for the classroom, such as “Cell Phones Irritate Learning,” and other funny, off-the-wall signs. We have Dilbert mints, welcome kits, music to set the tone for fun and learning. It’s a fun product line — an unusual product line to add fun to the classroom.