A Chat With Harvey Dean, president/CEO, Pitsco

Back then, we didn’t have computers, so we had to typeset everything. The printing company had one of the new versions of IBM or something. We only sent out about 1,000 of them. I remember we were working on something one night and one of us looked up at some shelves we had on the wall. And he said, look at those shelves! And together we all just had this realization that we knew we could only send 1,000 catalogs, but we had 3,000 printed. Like the extra 2,000 would do us any good. We had no concept. We had a passion for putting new concepts and ideas into teachers’ hands, which was unique, especially for the industrial arts.