A Chat With Dyan Eagles, founder and president, DharmaCrafts
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Matt Griffin
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We said, “What do we do? We know if we stay with books, we’re going to go down. And if we don’t stay with books, what’s the mission of our company?” So we made a change and figured out a way to bridge that gap. We got rid of most of the books, and we instead focused on creating sacred space in the home through furnishings and art. I tested a couple of pieces of furniture on one spread, and it was very successful. So that’s the direction we’ve kept going in, and I think that’s what kept us alive.
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