A Chat with July’s Profile, Howard Flax, CEO, FLAX art & design

After Herman passed away in 1952, his sons Philip and Jerry ran the business. Philip is currently the chairman and his children, including Howard, are the third generation to run FLAX Art & Design. The retail store is located at 1699 Market St. in San Francisco. In 1985, as the catalog’s success grew, the company moved its distribution and customer service centers to nearby Brisbane, Calif.)